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The latest edition of the Verna Changing Lives campaign under the Twellium Foundation commences on Wednesday with the aim of upholding the fundamental needs of deprived individuals.
The famous initiative which sought to bring happiness to the vulnerable is being held in various towns of Accra presenting to such individuals special prizes which have the tendency to better their lives.
The 12-week event is dubbed Accra Turning Point and aims to bring relief to individuals while increasing awareness for the Verna brand and its vision to transform lives through its social responsibility strategy.
The changing lives campaign is a series of light-hearted, fun and entertaining events in
various locations within the central business district
Tudu, Kantamanto, Okaishie, Rawlings Park, Opera Square, Timber Market, Tema
Station, TS and others will all have the opportunity to host the almost two-week event with massive coverage on 3fm and TV3 as well the digital platforms.
This campaign hopes to reach the identified demography who are experiencing the most
challenging of circumstances, provide holistic support to help them to lead happy,
fulfilling lives.
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